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How new is niu? Image

Here’s a question: how new is niu? Phonetically speaking, niu is pretty new, to rhyme with view. That’s a partial answer. But niu isn’t about technology’s leading edge. I believe that where we break ground is in our approach to innovative, creative IT solutions, and to customer service. We’ve brought together four businesses with shared values but complimentary know how, and used that springboard to offer something fresh and coherent. That’s niu. 

 

How new is niu?

10:10   |   28.09.2010

Here’s a question: how new is niu? Phonetically speaking, niu is pretty new, to rhyme with view. That’s a partial answer. But niu isn’t about technology’s leading edge. I believe that where we break ground is in our approach to innovative, creative IT solutions, and to customer service. We’ve brought together four businesses with shared values but complimentary know how, and used that springboard to offer something fresh and coherent. That’s niu.

Let’s take an example: cloud computing. What does cloud computing conjure up for you? Buzzword? Bandwagon? Here’s my take. Cloud is a new business model, not a new technology. In fact most of the technology has been around for a while. It needs secure hosting; server virtualisation; application aware networking, etc. The ‘new’ stuff is about creating the service environment that moulds the cloud to a business’s specific needs, delivering performance, assurance, availability, compliance and so on. Niu has the technology, the partnerships and, crucially, the know how, under one roof.

And another thing, this whole blogging thing is a style conundrum.  You would not believe the sweat, blood and tears invested into these three paragraphs to find a happy medium between ‘Hawaiian Shirt Media Man’ and ‘Pinstripe Grey Suit Traditional’.  I hope I’ve gone with ‘Normal Bloke’, but would be interested in your feedback!  Answers on an e-postcard…

By: Gary Woodward, Chief Executive - niu

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